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Sheppard MullinPartner
Rachel Tarko Hudson

Rachel Tarko Hudson

Not yet reviewed

Seventeenth Floor, Four Embarcadero Center, San Francisco, CA 94111

Advertising, Intellectual Property, Copyrights and 15 more

About Rachel Tarko Hudson

Rachel Tarko Hudson is a lawyer practicing advertising, intellectual property, copyrights and 15 other areas of law. Rachel received a B.A. degree from University of Pennsylvania in 2004, and has been licensed for 16 years. Rachel practices at Sheppard Mullin in San Francisco, CA.

Rachel Tarko Hudson (San Francisco, California)

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Services

Areas of Law

  • Intellectual Property 1
    • Copyrights
  • Legal Ethics and Professional Responsibility
  • Litigation
  • Other 14
    • Advertising
    • IP Licensing, Technology and Commercial Transactions
    • Trademarks and Trade Dress
    • Privacy and Cybersecurity
    • Telephone Consumer Protection Act (TCPA)
    • California Consumer Privacy Act (CCPA)
    • Technology Transactions
    • ESG and Sustainability
    • Entertainment and Digital Media
    • Esports & Games
    • Fashion, Apparel and Beauty
    • Food and Beverage
    • Retail
    • Sports

Practice Details

  • Firm Information
    Position
    Partner
    Firm Name
    Sheppard Mullin
  • Representative Cases & Transactions
    Cases
    Experience: Reviewed
    cleared environmental
    performance advertising claims for global retail br
    s, including QVC, Kontoor Br
    s,
    Skechers.
    Negotiated co-br
    ed credit card agreements with the issuing banks
    credit card networks for multiple international retail br
    s, including Williams-Sonoma
    Carters.
    Advised on cause marketing campaigns, including negotiating agreements with charities
    registering the campaign with regulators in the United States
    abroad for br
    s such as Benefit Cosmetics, Net-a-Porter,
    Blackhawk Networks.
    Guided Williams-Sonoma, Shea Homes
    Shea Properties, Burberry, Levi Strauss & Co.,
    Kontoor Br
    s through CCPA compliance, as well as subsequent CPRA, CPA, CTDPA, VCDPA,
    UCPA compliance.
    Counseled numerous retail br
    s on loyalty program launches
    refreshes, including adidas, Kontoor Br
    s, Williams-Sonoma,
    TJ Maxx.
    Negotiated software development, license,
    services agreement for Carzato to provide automotive e-commerce technology for car dealerships.
    Negotiated
    advised on the sale of the play
    music business of Gymboree, including resolving complex trademark ownership
    usage issues.
    Negotiated an international shipping logistics deal for Gymboree.
    Drafted
    negotiated a material
    ingredient purchase agreement for See's C
    ies.
    Negotiated a gift card processing agreement for Levi Strauss & Co.
    Negotiated an agreement to license
    provide customer development services for data center technology developer.
    Drafted
    negotiated content licensing agreements for the launch of a gaming company Toca Boca's clothing
    accessories line.

Experience

  • Bar Admission & Memberships
    Admissions
    2010, California
    U.S. District Courts for the Northern and Central Districts of California
    Memberships

    Memberships

    Retail Industry Leaders Association

  • Education & Certifications
    Law School
    Georgetown University Law Center
    Class of 2010
    J.D.
    Executive Editor, Georgetown Journal of Legal Ethics
    Other Education
    University of Pennsylvania
    Class of 2004
    B.A.
    cum laude

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