About Draeke H. Weseman

Draeke Weseman counsels clients on the strategic development, maintenance, and enforcement of trademark rights and related matters. A go-to attorney for company executives and in-house legal counsel, Draeke advises on creative brand protection, brand acquisitions, trademark clearance, enforcement, litigation, licensing, and global trademark prosecution. Draeke has been listed five times on the Super Lawyers “Rising Stars” list (2018-2022) and is a member of Greenberg Traurig’s repeat U.S. News - Best Lawyers “Law Firm of the Year” in Trademark Law (2020 and 2022).

Having practiced for 15 years, Draeke has handled thousands of trademark matters worldwide for Fortune 500 and other publicly traded and privately held companies, global media franchises, Silicon Valley venture-backed startups, international luxury fashion houses, celebrities, and the U.S. National Governing Body for an Olympic sport. Clients in a wide range of industries trust Draeke to identify, prosecute, maintain, and protect their most valuable brand assets. His practice spans consumer goods, food and beverage products, e-commerce, restaurant and hospitality services, entertainment, financial services, medical devices, pharmaceuticals, and Web3, cryptocurrency, blockchain, and digital assets.

Draeke regularly speaks to national audiences and has been quoted in the Wall Street Journal and Minneapolis/St. Paul Business Journal on matters of trademark law and policy. His contributions to U.S. trademark law include establishing precedent before the Trademark Trial and Appeal Board of the United States Patent and Trademark Office.

Concentrations

•Blockchain, Cryptocurrency, NFTs, Digital Assets, Financial Technology, Traditional Banking and Finance
•Clothing, Apparel, Footwear, Jewelry, Cosmetics, and Retail Store Services
•Electronics, Computer Technology, Internet, Social Media, Mobile Gaming, and Video games
•Entertainment, Education, Sports and Recreation, Hunting, Fishing and Outdoors, and Pet Products
•Manufacturing Equipment, Defense and Government Contractors, Military Equipment, and Firearms
•Medical Devices, Pharmaceuticals, Immunotherapeutics, and Health Care Services
•Venture Capital, Private Equity and Investment Firms, and Mergers & Acquisitions
•Restaurant Services, Lodging and Hospitality, Food and Beverage Products, and Beer, Wine & Spirits
•Transportation, Shipping, and Supply Chain

Recognition & Leadership

Awards & Accolades

•Listed, Minnesota Monthly, 'Top Lawyers in Minnesota,' 2023
•Selected, Super Lawyers Magazine, Minnesota Super Lawyers, “Rising Stars,” 2018-2022
•Team Member, a U.S. News - Best Lawyers 'Law Firm of the Year' in Trademark Law, 2020 and 2022
•Listed, Minnesota State Bar Association, “North Star Lawyer,” 2018

 

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Services

Areas of Law

  • Other 10
    • Intellectual Property & Technology
    • Trademark & Brand Management
    • Intellectual Property Litigation
    • Food, Beverage & Agribusiness
    • Blockchain & Digital Assets
    • Venture Capital & Emerging Technology
    • Life Sciences & Medical Technology
    • Technology, Media & Telecommunications
    • Restaurant Industry
    • Pharmaceutical, Medical Device & Health Care

Practice Details

  • Payment Information
    Payment & Cost Features
    Free initial consultation
  • Firm Information
    Position
    Of Counsel
    Firm Name
    Greenberg Traurig, LLP
  • Representative Cases & Transactions
    Cases
    Experience: Representative Matters: Manages U.S. trademark portfolio for iconic American actor, producer, businessman,
    former professional wrestler
    Manages global trademark portfolio for global immunotherapeutics company
    Manages global trademark portfolio for Silicon Valley blockchain company
    Manages U.S. trademark portfolio for ecommerce consolidation company
    Manages trademark portfolio for National Governing Body for an Olympic sport
    Manages global trademark portfolio for leading archery, bowhunting,
    bowfishing equipment manufacturer
    Manages global trademark portfolio for global medical technology company
    Manages U.S. trademark portfolio for Canadian skincare
    haircare products manufacturer
    Provided critical advice to multinational financial services company on nominative fair use of third-party trademarks
    one of the world's largest financial institutions on licensing trademark rights for innovative financial services products
    Conducted global trademark clearance for American multinational shipping & receiving
    supply chain management company
    Conducted U.S. clearance for Japanese multinational cosmetic company
    Conducted global clearance for one of the world's largest media franchises
    Conducted trademark enforcement for Italian luxury fashion house
    Managed
    led exit for national lifestyle apparel br

    Pro Bono
    Community Activities: Pro bono trademark representation for numerous startups, individual entrepreneurs,
    non-profits
    Pro bono representation of Afghan refugee family seeking advanced parole
    Pro bono legal representation in area of Minnesota redistricting
    Co-Chair, Legal Aid Fund Associate's Campaign
  • Additional Links

Experience

  • Bar Admission & Memberships
    Admissions
    U.S. District Court for the District of Minnesota
    2010, Minnesota
    Memberships

    Professional & Community Involvement

    •Member, International Trademark Association, 2016-Present
    •Member, Minnesota State Bar Association, 2010-Present
    •Member, Hennepin County Bar Association, 2010-Present

  • Education & Certifications
    Law School
    Mitchell Hamline School of Law
    Class of 2009
    J.D.
    Member, Cybaris (Intellectual Property Law Review); Member, Journal of Law and Practice
    Other Education
    University of Minnesota
    Class of 2003
    B.A.
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Attorneys FAQs

  • How many attorneys are in this law firm?
    Greenberg Traurig, LLP has 2750 attorneys at this location.
  • What law school did this attorney attend?
    Draeke H. Weseman attended Mitchell Hamline School of Law.
  • What year was this attorney's law firm established?
    Greenberg Traurig, LLP was established in 1967.